The Bar Rafeli Passionata Calendar is Captivating
Jordan Sowunmi — December 15, 2011 — Marketing
References: passionata & whitezine
The modelling world is cutthroat and ultra competitive, but after looking through the Bar Refaeli Passionata 2012 calendar, it’s easy to see why the 26-year-old Israeli superstar has a lane of her own in the fashion industry.
The Bar Refaeli Passionata 2012 calendar displays Passionata’s newest outfits, while also giving you 12 months of Refaeli in a diverse array of photo themes. There’s the 50s pin-up, the fisherwoman, the bride, the sailor and the tennis player, each shot exuding a carefree aura that should encourage even the biggest Debbie Downer that 2012 is a great year.
My favorite shot in the Bar Refaeli Passionata 2012 calendar shows the stunner clad in a purple headband, a black bra and black bottoms. Her hands are on her hips and her mouth is slightly ajar, ratcheting up the sex appeal in the shot. The photograph is the perfect emblem of the Bar Refaeli Passionata 2012 calendar—seductive, alluring, and memorable.
The Bar Refaeli Passionata 2012 calendar displays Passionata’s newest outfits, while also giving you 12 months of Refaeli in a diverse array of photo themes. There’s the 50s pin-up, the fisherwoman, the bride, the sailor and the tennis player, each shot exuding a carefree aura that should encourage even the biggest Debbie Downer that 2012 is a great year.
My favorite shot in the Bar Refaeli Passionata 2012 calendar shows the stunner clad in a purple headband, a black bra and black bottoms. Her hands are on her hips and her mouth is slightly ajar, ratcheting up the sex appeal in the shot. The photograph is the perfect emblem of the Bar Refaeli Passionata 2012 calendar—seductive, alluring, and memorable.
Trend Themes
1. Fashion-model Calendars - There are opportunities to disrupt the market by creating high-quality fashion model calendars featuring different photo themes.
2. Diverse Model Representation - The focus on diverse photo themes presents opportunities for disruptive innovation in the modeling industry by increasing representation and inclusivity.
3. Revival of Pin-up Style - The resurgence of pin-up style in fashion photography presents opportunities for innovation in clothing design and marketing, as well as nostalgic products and services.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of fashion-model calendars by collaborating with different models and photographers to release new calendars featuring diverse themes.
2. Modeling - The modeling industry can expand representation and inclusivity by featuring models of different ethnicities, body types, and ages in fashion photography and modeling contracts.
3. Photography - The resurgence of pin-up style in fashion photography presents opportunities for photographers to experiment with tasteful and creative ways to showcase this iconic style.
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