The B&O PLAY A9 is a Lifestyle Statement (SPONSORED)
Taylor Keefe — December 16, 2013 — Art & Design
References: bang-olufsen & beoplay
Bang & Olufsen's B&O PLAY A9 Sound System is available for online purchase here
When a Bang & Olufsen box arrived at our office, most people didn't even notice it. How could they not? It was massive. But a few of us noticed. We knew what it contained, and we couldn't have been more excited.
To give you some context, Trend Hunter is an office filled with music junkies, audiophiles, and concert-goers. Music is a passion that reverberates through the company. So when we got the new B&O PLAY A9 Sound System, a few of us knew Christmas came a bit early this year.
We broke out our smartphones, connected the A9 to our network and began blasting tunes, much to the dismay of our neighbors (sorry about that). We couldn't decide which song to play first. Some wanted to hear Christmas songs, others wanted to play their new-found indie artist of the week, and one dedicated hip hop head only wanted to hear The Notorious BIG.
We eventually compromised on a song we all loved from the past summer, Daft Punk’s ‘Get Lucky’, and oh boy, did it ever bang. Things were getting lively in the office, and it was only 10:20am on a Tuesday. We were only a few beats away from an all-out party.
Later in the day, a few us thought it would be fun to prank our colleagues. Since the A9 connects wirelessly, we decided to tuck it away in a corner, only to have it play Rick Astley’s magnum opus ‘Never Gonna Give You Up’…on repeat…for three hours. Some were not amused by the live “rick rolling” while others keeled over. There now is company-wide ban on Rick Astley’s discography.
To promote the love of design and craftsmanship that goes into Bang & Olufsen's products, Trend Hunter is giving away a pair of their stunning B&O PLAY H6 headphones.
Enter the contest by visiting us on Facebook or Twitter. Tell us your favorite design or lifestyle trend of 2013 using the hashtag #BOPLAYH6Contest for your chance to win.
We even created our own playlist as a coping mechanism during those long afternoons in the office. Check it out below and enjoy!
When a Bang & Olufsen box arrived at our office, most people didn't even notice it. How could they not? It was massive. But a few of us noticed. We knew what it contained, and we couldn't have been more excited.
To give you some context, Trend Hunter is an office filled with music junkies, audiophiles, and concert-goers. Music is a passion that reverberates through the company. So when we got the new B&O PLAY A9 Sound System, a few of us knew Christmas came a bit early this year.
We broke out our smartphones, connected the A9 to our network and began blasting tunes, much to the dismay of our neighbors (sorry about that). We couldn't decide which song to play first. Some wanted to hear Christmas songs, others wanted to play their new-found indie artist of the week, and one dedicated hip hop head only wanted to hear The Notorious BIG.
We eventually compromised on a song we all loved from the past summer, Daft Punk’s ‘Get Lucky’, and oh boy, did it ever bang. Things were getting lively in the office, and it was only 10:20am on a Tuesday. We were only a few beats away from an all-out party.
Later in the day, a few us thought it would be fun to prank our colleagues. Since the A9 connects wirelessly, we decided to tuck it away in a corner, only to have it play Rick Astley’s magnum opus ‘Never Gonna Give You Up’…on repeat…for three hours. Some were not amused by the live “rick rolling” while others keeled over. There now is company-wide ban on Rick Astley’s discography.
To promote the love of design and craftsmanship that goes into Bang & Olufsen's products, Trend Hunter is giving away a pair of their stunning B&O PLAY H6 headphones.
Enter the contest by visiting us on Facebook or Twitter. Tell us your favorite design or lifestyle trend of 2013 using the hashtag #BOPLAYH6Contest for your chance to win.
We even created our own playlist as a coping mechanism during those long afternoons in the office. Check it out below and enjoy!
Trend Themes
1. Wireless Sound Systems - Opportunity for disruptive innovation in creating advanced, wireless sound systems for a seamless audio experience.
2. Lifestyle Statement - Potential to disrupt the market by offering sound systems that not only deliver high-quality audio but also make a visual statement in terms of design and aesthetics.
3. Connected Music Experience - Opportunity to innovate by creating sound systems that connect seamlessly with various devices and streaming platforms, providing users with a holistic music experience.
Industry Implications
1. Consumer Electronics - Disruptive innovation potential in the consumer electronics industry by developing innovative wireless sound systems that enhance the audio experience for consumers.
2. Home Decor - Opportunity to disrupt the home decor industry by offering sound systems that not only provide excellent audio but also serve as visually appealing decor pieces.
3. Streaming Services - Potential for disruptive innovation in the streaming services industry by partnering with sound system manufacturers to create a seamless and immersive music streaming experience.
6
Score
Popularity
Activity
Freshness
