The Banana Republic Mad Men Collection is Inspired by '60s Style
Meghan Young — June 28, 2011 — Fashion
References: bananarepublic.gap & fashionista
The Banana Republic Mad Men collection will surely create quite the fashion frenzy this summer when it is released in store. Although it is arguable that the hit TV show isn't as influential in the fashion industry as it was a couple of years ago, the '60s style still has a strong following. Therefore, it seems only logical that this will indeed be a coveted line for its look and its prices.
Designed in collaboration with Janie Bryant, the costume designer of 'Mad Men,' Banana Republic Mad Men collection truly has an authenticity about it. Fit for both men and women, there is everything from suits and pocket squares to trench coats and high-waisted skirts.
The Banana Republic Mad Men collection will be comprised of 65 pieces all together.
Designed in collaboration with Janie Bryant, the costume designer of 'Mad Men,' Banana Republic Mad Men collection truly has an authenticity about it. Fit for both men and women, there is everything from suits and pocket squares to trench coats and high-waisted skirts.
The Banana Republic Mad Men collection will be comprised of 65 pieces all together.
Trend Themes
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3. Nostalgic Style - Disruptive innovation opportunity: Develop a line of clothing that celebrates the fashion trends of past decades, targeting consumers seeking a nostalgic look.
Industry Implications
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