The Balmain Troop Strap Trainer Has a Glove-Like Leather Upper
Michael Hemsworth — June 29, 2019 — Fashion
References: selfridges & uncrate
The Balmain Troop Strap Trainer is one of the latest creations from the high-fashion house that has been created with haute aesthetics and athletics in mind. Positioned as the brand's first foray into sneaker design, the shoe was overseen by Balmain creative director Olivier Rousteing and seeks to balance comfort with fashion to make it a footwear option worthy of discerning fashion-conscious consumers. The leather upper has a glove-like design that can be tightened into place thanks to the branded Balmain mesh straps that wrap around the entirety of the shoe.
The Balmain Troop Strap Trainer comes in several design options including the all-new variety seen here that positioned a pop of color right onto the side of the sneaker with a strap support.
The Balmain Troop Strap Trainer comes in several design options including the all-new variety seen here that positioned a pop of color right onto the side of the sneaker with a strap support.
Trend Themes
1. Hybrid Sneaker Fashion - The combination of haute aesthetics and athletics in sneakers creates disruptive innovation opportunities for both high-fashion and sportswear brands.
2. Glove-like Sneaker Design - The glove-like design of the shoe upper and the branded mesh straps create disruptive innovation opportunities for brands exploring ways to enhance foot comfort and support.
3. Pop of Color Sneaker Design - Adding a pop of color to sneaker designs creates disruptive innovation opportunities for brands looking to appeal to fashion-conscious and expressive consumers.
Industry Implications
1. Fashion - High-fashion brands can disrupt the sneaker market by incorporating athletic elements into their designs, appealing to fashion-conscious consumers looking for comfort and unique style.
2. Sportswear - Sportswear brands can disrupt the sneaker market by incorporating high-fashion elements into their designs, appealing to consumers looking for both performance and style.
3. Footwear - The incorporation of new materials and designs into sneaker production creates disruptive innovation opportunities for all footwear brands.
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