Gitta Gschwendtner's Concrete Take on Consumerism
Vishal Bhardwaj — January 19, 2009 — Art & Design
References: gittagschwendtner & dezeen
The Bag Stools created by designer Gitta Gschwendtner don't look comfortable by any means. Commissioned by Time Out Magazine and the Design Museum, Gschwendtner created these stools on the theme “Consume.†The stools are made of concrete and wood fiber, making them slightly environmentally-friendly, while their shape serves as the link to consumerism. The stools are currently on show at the Design Museum.
Implications - With the plain, white design, Gitta Gschwendter's Bag Stools truly look like the real thing. The folds of the bag at the side and minor puckering of the design adds a realistic look to them. The stools' realistic aesthetic makes the viewer wary of their true materials as well as take precautions before sitting on them.
Implications - With the plain, white design, Gitta Gschwendter's Bag Stools truly look like the real thing. The folds of the bag at the side and minor puckering of the design adds a realistic look to them. The stools' realistic aesthetic makes the viewer wary of their true materials as well as take precautions before sitting on them.
Trend Themes
1. Concrete Furniture - The use of concrete as a material in furniture design offers a unique and minimalist aesthetic, creating disruptive innovation opportunities in the home decor industry.
2. Environmental-friendly Design - The trend towards environmentally-friendly design, like Gitta Gschwendtner's Bag Stools made of concrete and wood fiber, presents disruptive innovation opportunities in the sustainable furniture industry.
3. Realistic Aesthetic - The incorporation of realistic design elements, such as the folds and puckering of the Bag Stools, provides disruptive innovation opportunities in the art and sculpture industry.
Industry Implications
1. Home Decor - The use of concrete furniture, like Gitta Gschwendtner's Bag Stools, can disrupt the home decor industry with its unique and minimalist aesthetic.
2. Sustainable Furniture - Gitta Gschwendtner's Bag Stools, made of concrete and wood fiber, demonstrate disruptive innovation opportunities in the sustainable furniture industry.
3. Art and Sculpture - The realistic aesthetic of Gitta Gschwendtner's Bag Stools presents disruptive innovation opportunities in the art and sculpture industry, blurring the line between functional furniture and artistic expression.
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