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Bad Housewife Primers

Clean the Sky - Positive Eco Trends & Breakthroughs

Badder Homes and Gardens is the Naughty Girl's Guide to Housekeeping

— September 26, 2009 — Lifestyle
Badder Homes and Gardens is the housekeeping solution for those who thought they would never be doing any housekeeping.

The stereotype of the good housewife is old. Really old. But few alternatives have been presented up as a modern solution. Enter Badder Homes and Gardens. Their tips are more likely to make life hilarious than to get you a parent of the year award.

If you’ve ever gotten nauseous watching Martha Stewart, then this delightfully sarcastic—yet still useful—site is for you.
Trend Themes
1. Alternative Housekeeping Trends - As traditional views of housekeeping change, disruptive innovation opportunities arise for companies able to provide new, alternative solutions.
2. Humorous Home Management - There is an opportunity for companies to provide services and products that combine home management with humor, appealing to those who are turned off by traditional housekeeping materials.
3. Sarcastic Housekeeping Guides - Innovative and sarcastic guides to housekeeping will appeal to younger audiences and create disruption in the traditional home management and cleaning industry.
Industry Implications
1. Home Management Services - Companies that offer innovative home management services can capture a larger portion of households seeking a modern approach to cleaning and housekeeping.
2. Humor-focused Publications - Publishing companies with a focus on providing humorous content around home management can tap into a growing audience seeking entertaining alternatives to traditional materials.
3. Eco-friendly Cleaning Products - Entrepreneurs with a focus on eco-friendly cleaning products can partner with Badder Homes and Gardens and gain exposure to a newer, younger audience.
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