ToyToyota Releases 'Backseat Driver' to Teach Kids to Drive Safely
Deborah Kim — July 16, 2011 — Autos
References: notcot.org & toyota-global
This clever trainer app released by ToyToyota called the 'Backseat Driver' is a great product to ease kids into the practice of driving. The earlier you start introducing kids to something, the more likely it will be like second nature to them when they are adults. This iPhone app is the first of its kind, and allows kids to drive from the backseat.
The user of the game views his screen as a split screen: the real car is called 'Papa Car' and is tracked with GPS, while the bottom shows the cartoonized version called 'My Car.' The goal of the app is to follow the movements of the 'Papa Car' and along the way pick up items on the road to build higher points. The 'Backseat Driver' app also allows you to connect through Twitter and Facebook so your kids (or you) can post your scores. This app is the perfect safe solution to training any first-time or new drivers.
The user of the game views his screen as a split screen: the real car is called 'Papa Car' and is tracked with GPS, while the bottom shows the cartoonized version called 'My Car.' The goal of the app is to follow the movements of the 'Papa Car' and along the way pick up items on the road to build higher points. The 'Backseat Driver' app also allows you to connect through Twitter and Facebook so your kids (or you) can post your scores. This app is the perfect safe solution to training any first-time or new drivers.
Trend Themes
1. Kids Auto Trainer Apps - Apps aimed at teaching kids to drive are on the rise, presenting an opportunity for companies to create interactive and engaging products for young drivers.
2. Gamification of Driver Training - Gamification of driver education is becoming increasingly popular, creating opportunities for businesses to create engaging software that can help make driver training more interactive and enjoyable.
3. Connected Car Education - Educational apps that allow users to connect with social media platforms like Facebook and Twitter present opportunities for car manufacturers to integrate social sharing features into their products as a way of enhancing the user experience.
Industry Implications
1. Auto Manufacturing - Auto manufacturers can leverage new technologies and trends in automotive education to create more engaging and innovative driving experiences for their customers.
2. Edtech - The rise of gamification in driver training and education presents opportunities for EdTech companies to develop innovative and engaging learning tools that can help individuals improve their driving skills.
3. Mobile App Development - With the increasing popularity of educational mobile apps, there are opportunities for mobile app developers to create fun, engaging, and interactive educational apps that can help young drivers learn the skills they need to become responsible drivers.
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