Two Month Vacations for Expecting Couples
Geoff Thiessen — May 12, 2007 — Lifestyle
References: travel.nytimes
With the impending long days and sleepless nights on the horizon, travel companies are pushing Babymoons as a new holiday trend. Babymoons are a way for an expecting couple to get away in their last few moments of tranquility before the life changing boy or girl enters the world. These trips, which cater to expectant mothers, offer massages (while lying on your side), spa treatments, golf, and basic R&R for the couple.
Trend Themes
1. Babymoon Packages - Travel companies can offer specialized babymoon packages for expecting couples, including spa treatments and other activities suitable for pregnant women.
2. Pregnancy Spa Services - New spa services tailored to pregnant women can be introduced in order to cater to the babymoon trend.
3. Babymoon Photography - Photography studios can offer babymoon photo shoots and specialized packages, taking advantage of the increasing popularity of babymoons.
Industry Implications
1. Hospitality - Hotels and resorts can capitalize on the babymoon trend by offering customized packages and services designed for expecting couples.
2. Spa - Spa and wellness centers can introduce specialized services and treatments for pregnant women, catering to the needs of babymooners and expanding their customer base.
3. Photography - Photography studios can create new packages and services for babymoon photo shoots, tapping into a new and growing segment of the photography market.
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