Snugbags' Merino Wool Sleeping Bags Keep Infants Cozy and Comfortable
Jana Pijak — August 11, 2015 — Life-Stages
References: snugbags
Snugbags specializes in baby duvet products that are designed to keep infants warm during cold, winter months. Featuring the brand's signature design -- a wearable blanket style -- Snugbags' baby duvets are cozy, comfortable and most importantly, easy to put on.
Each of the company's products is lined with a high quality merino wool -- sourced locally from New Zealand -- and boasts a light-weight design that is warmer than one may expect. Snugbags' baby duvets feature a three layer system that keeps infants protected from cold winter air when used in a stroller. The infant bedding accessories can also be used in a heated home, changing warmth levels according to a baby's temperature.
Appealing to eco-conscious parents, these baby duvets are not only locally sourced but are also ideal for those living in cool climates.
Each of the company's products is lined with a high quality merino wool -- sourced locally from New Zealand -- and boasts a light-weight design that is warmer than one may expect. Snugbags' baby duvets feature a three layer system that keeps infants protected from cold winter air when used in a stroller. The infant bedding accessories can also be used in a heated home, changing warmth levels according to a baby's temperature.
Appealing to eco-conscious parents, these baby duvets are not only locally sourced but are also ideal for those living in cool climates.
Trend Themes
1. Wearable Baby Duvets - Snugbags use of eco-friendly and locally sourced materials in its wearable baby duvets is a disruptive innovation opportunity that can appeal to eco-conscious consumers.
2. Merino Wool - Merino Wool's light-weight design with an impressive level of warmth in Snugbags' baby duvets opens up opportunities for other soft goods and apparel industries to incorporate this high-performance material.
3. Three-layer System - The use of a three-layer system to keep infants protected from cold winter air in Snugbags' baby duvets create disruptive innovation opportunities for outdoor and sports apparel brands.
Industry Implications
1. Baby Products - Snugbags' wearable baby duvets are a disruptive innovation opportunity for companies in the baby products industry looking for eco-friendly and locally-sourced materials to incorporate into their products.
2. Textile - The high warmth-to-weight ratio of Merino Wool in Snugbags' baby duvets could be an opportunity for disruptive innovation in the textile industry to incorporate this material for insulation in outdoor gear.
3. Outdoor Gear - The three-layer system in Snugbags' baby duvets presents a disruptive innovation opportunity for outdoor gear companies to develop cold-weather protective gear using layers of materials.
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