Dior's B23 Sneakers are Inspired by Japanese Design Aesthetics
Luxury fashion house Dior is an expert across many areas in the fashion and beauty industry -- its latest B23 sneakers are representative of that expertise. The footwear model is part of the label's Spring/Summer 2019 collection and it was introduced by Japan's own Hankyu. The sneakers boast a low-top structure and chunky foundation to contrast one another through the silhouette.
The thick sole and plethora of branding accents draw design inspiration from its own 'Oblique' technical canvas model. Additionally, the B23 sneaker features a pull tab at the rear and rubber-constructed toe cap. Contrasting elements are informed through the metal eyelets as a strong statement against the transparent monogram uppers. In addition to the overbranded uppers, the thick midsoles showcase a DIOR patch as well.
The thick sole and plethora of branding accents draw design inspiration from its own 'Oblique' technical canvas model. Additionally, the B23 sneaker features a pull tab at the rear and rubber-constructed toe cap. Contrasting elements are informed through the metal eyelets as a strong statement against the transparent monogram uppers. In addition to the overbranded uppers, the thick midsoles showcase a DIOR patch as well.
Trend Themes
1. Transparent Monogram Uppers - Opportunity for luxury fashion brands to incorporate transparent monogram designs in their footwear for a unique and trendy look.
2. Chunky Foundation - Opportunity for sneaker brands to create chunky sole designs that contrast with a low-top structure, providing a modern and eye-catching aesthetic.
3. Overbranded Uppers - Opportunity for brands to experiment with overbranded designs on their footwear, featuring multiple branding accents for a bold and luxurious appearance.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can embrace the trend of transparent monogram uppers and overbranded designs to create innovative and stylish footwear options.
2. Footwear - Footwear brands can tap into the demand for chunky sole designs and low-top structures to cater to fashion-conscious consumers looking for modern and unique sneakers.
3. Fashion Retail - Fashion retailers can profit from the popularity of transparent monogram uppers, chunky foundations, and overbranded designs by offering a wide range of trendy footwear options to their customers.
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