Ideas
Explore the world's #1 largest database of ideas and innovations, with 479,996 inspiring examples.
Trend Reports
Discover why 1,291 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,272 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,291 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,272 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 479,996 cutting edge ideas.

Refreshing Free-From Lemonades

Clean the Sky - Positive Eco Trends & Breakthroughs

AZ-ZERO Comes in Original and Strawberry Flavors

— November 27, 2024 — Lifestyle
AZ-ZERO has been launched by AZ Lemonade Stand as a tart, refreshing option for consumers to try out that provides a free0from alternative to conventional lemonade-based drinks. The lemonade comes in two flavor options including Original Lemonade and Strawberry Lemonade, which are both crafted with no sugar in the mix to give it a zero calorie formulation. The drinks are sweetened using monk fruit and boasts real lemon juice alongside natural flavors in the mix to give them a free-from recipe that doesn't skimp on flavor.

AZ-ZERO comes packaged in a jar to put a rustic aesthetic in the spotlight and, while great for enjoyment straight up, also makes for a great mixer to craft artisan-style cocktails.
Trend Themes
1. Zero-calorie Beverages - Drinks like AZ-ZERO that offer a sugar-free yet flavorful alternative appeal to health-conscious consumers looking to reduce calorie intake.
2. Monk Fruit Sweeteners - Products utilizing monk fruit as a natural sweetener are gaining traction as people seek natural alternatives to artificial sugars.
3. Rustic Aesthetic Packaging - Packaging that features a rustic look, such as jars used by AZ-ZERO, enhances the appeal of beverages by evoking a sense of nostalgia and authenticity.
Industry Implications
1. Non-alcoholic Beverages - The popularity of sugar-free lemonade alternatives exemplifies a growing trend in the market for healthier non-alcoholic drink options.
2. Natural Sweeteners - The incorporation of monk fruit as a sweetening agent in beverages highlights a shift towards natural ingredients in the sweetener industry.
3. Artisan Mixers - Beverages that double as mixers for artisan-style cocktails, such as AZ-ZERO, are driving innovation in the home mixology industry.
7.8
Score
Popularity
Activity
Freshness