The 'Audubon Mural Project' Raises Awareness About Endangered Birds
Katherine Pendrill — December 17, 2015 — Art & Design
References: audubon.org & fubiz.net
The 'Audubon Mural Project' is a street art initiative that aims to raise awareness about endangered birds. Although many people are aware of climate change, not everyone understands how it impacts different animal species. This project uses beautiful street art as a way of drawing attention to climate-threatened birds.
The Audubon Mural Project is part of a joint partnership between the National Audubon Society and the 'Gitler &_____ Gallery.' According to the project's website, the initiative was launched as "an audacious and unconventional scheme for spreading the word about the plight of birds." In order to capture the public's attention, the organizers decided to use street art to highlight each of the avian species endangered by climate change. In total, the project aims to cover 314 different species.
While the project is still underway, the works that have already been completed are truly striking.
The Audubon Mural Project is part of a joint partnership between the National Audubon Society and the 'Gitler &_____ Gallery.' According to the project's website, the initiative was launched as "an audacious and unconventional scheme for spreading the word about the plight of birds." In order to capture the public's attention, the organizers decided to use street art to highlight each of the avian species endangered by climate change. In total, the project aims to cover 314 different species.
While the project is still underway, the works that have already been completed are truly striking.
Trend Themes
1. Climate Change Awareness - Opportunity for businesses to create innovative ways to raise awareness about the impact of climate change on different animal species.
2. Street Art Activism - Disruptive innovation opportunity for businesses to collaborate with artists and create impactful murals that draw attention to social and environmental issues.
3. Partnerships for Conservation - Opportunity for businesses to form partnerships with environmental organizations to support conservation efforts and raise awareness about endangered species.
Industry Implications
1. Art and Design - Artists and designers can explore street art activism to leverage their talents and create powerful visual messages that bring attention to important causes.
2. Environmental Organizations - Environmental organizations can collaborate with artists and businesses to launch projects that raise awareness about endangered species and promote conservation.
3. Eco-tourism - Eco-tourism businesses can incorporate the Audubon Mural Project into their itineraries to educate travelers about the impact of climate change on birds and other wildlife.
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