The Audioair App Adds Sound to Silenced TVs
Michael Hines — May 10, 2013 — Tech
References: itunes.apple & springwise
Here’s hoping that sports bars around the country become Audioair app-friendly sooner, rather than later. The app is designed to let bar patrons listen to television audio through their smartphones. If you’ve ever even stepped foot into a sports bar, you know that the TVs are traditionally muted. The Audioair app works with an accompanying system, one which needs to be installed inside the venue, to work around this problem.
Certain restaurants offer audio boxes to stream sound from televisions, but these boxes are often in high demand. The Audioair app lets you choose which channel you want to listen to and offers you points for checking in; these points can be redeemed at the bar you’re at. Airborne, the company behind the app, has already raised $3 million in funding and plans to increase the availability of Audioair from 50 U.S. locations to 800 by year’s end.
Certain restaurants offer audio boxes to stream sound from televisions, but these boxes are often in high demand. The Audioair app lets you choose which channel you want to listen to and offers you points for checking in; these points can be redeemed at the bar you’re at. Airborne, the company behind the app, has already raised $3 million in funding and plans to increase the availability of Audioair from 50 U.S. locations to 800 by year’s end.
Trend Themes
1. Audio-streaming Sports Bars - The rise of Audio-Streaming Sports Bars provides a new opportunity for app-based advertising to attract targeted consumers.
2. Mobile TV Audio Streaming - The development of audio-streaming apps for Sports Bars can disrupt the market of traditional broadcasting and ad placement.
3. Gamification of Bar Attendance - The Audioair app's points system and promotions encourage continued use and loyalty from sports bar patrons.
Industry Implications
1. Sports Bar Industry - The Audioair app offers a unique opportunity for increased customer satisfaction and loyalty in the sports bar industry.
2. Mobile App Industry - The Audioair app's success and funding demonstrate potential for monetizing mobile apps based on targeted consumer habits.
3. Audio Streaming Industry - Sports bars adopting new Audioair technology may disrupt the traditional broadcasting and advertising strategies of the Audio Streaming Industry.
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