AppleCare Plus Now Includes More Coverage with Lower Damage Costs
Riley von Niessen — September 16, 2020 — Tech
To provide its consumers with an improved warranty program, Apple recently made some adjustments to its AppleCare Plus plan.
With the updates now in place, consumers will be "covered for two cases of accidental damage coverage every 12 months"–greatly expanding on its former warranty terms, which only covered consumers for damages within a window of 24 months for two cases.
The upgrades to AppleCare Plus are available to all eligible products, which includes iPhones, AirPods, iPads, iPods, Macs, HomePods, Apple Watches, and Apple TVs. Coverage is also available for Beats headphones, as Apple acquired the popular headphone brand back in 2014.
As Apple explains, the program also includes "Express Replacement Service and 24/7 priority access to Apple experts by chat or phone."
Image Credit: Shutterstock
With the updates now in place, consumers will be "covered for two cases of accidental damage coverage every 12 months"–greatly expanding on its former warranty terms, which only covered consumers for damages within a window of 24 months for two cases.
The upgrades to AppleCare Plus are available to all eligible products, which includes iPhones, AirPods, iPads, iPods, Macs, HomePods, Apple Watches, and Apple TVs. Coverage is also available for Beats headphones, as Apple acquired the popular headphone brand back in 2014.
As Apple explains, the program also includes "Express Replacement Service and 24/7 priority access to Apple experts by chat or phone."
Image Credit: Shutterstock
Trend Themes
1. Improved Phone Warranty Programs - The expansion of AppleCare Plus to include more coverage and lower damage costs presents an opportunity for other phone manufacturers to improve their warranty plans.
2. Accidental Damage Coverage Upgrades - The increased coverage for accidental damages in AppleCare Plus opens doors for insurance companies and extended warranty providers to offer similar upgrades.
3. Convenient Customer Support Services - The inclusion of Express Replacement Service and 24/7 priority access to experts in AppleCare Plus highlights the need for other businesses to enhance their customer support services.
Industry Implications
1. Smartphone Manufacturers - Smartphone manufacturers can capitalize on the improved warranty programs trend by offering comprehensive coverage plans for their devices.
2. Insurance Companies - Insurance companies can leverage the increased coverage for accidental damages trend by introducing specialized insurance plans for smartphones and portable electronic devices.
3. Customer Support Services - Companies in various industries, such as electronics, can disrupt the market by offering convenient customer support services similar to Apple's Express Replacement and 24/7 expert access.
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