This Apple Watch Strap Packaging Concept is Interactive
Michael Hemsworth — April 6, 2021 — Marketing
References: yankodesign
This conceptual Apple Watch strap packaging has been designed by Nolan Nisbet as a new approach to wearable technology accessory products and how shoppers can interact with them in the retail environment.
The packaging is conceptualized with Nike-themed branding and features a circular construction that will allow shoppers to easily mix and match them with their new Apple Watch. This would also allow them to be tried on the wrist without having to physically touch the strap inside to make the packaging suited for a post-COVID retail environment.
The conceptual Apple Watch strap packaging focuses on an interactive experience for shoppers that will add a certain level of wonder to the process of picking up a new smartwatch and/or strap.
The packaging is conceptualized with Nike-themed branding and features a circular construction that will allow shoppers to easily mix and match them with their new Apple Watch. This would also allow them to be tried on the wrist without having to physically touch the strap inside to make the packaging suited for a post-COVID retail environment.
The conceptual Apple Watch strap packaging focuses on an interactive experience for shoppers that will add a certain level of wonder to the process of picking up a new smartwatch and/or strap.
Trend Themes
1. Interactive Wearable Packaging - This concept offers a new approach to wearable technology packaging, providing shoppers with an interactive experience.
2. Touchless Retail Experience - This circular packaging design enables customers to try on Apple Watch straps without having to physically touch them, fitting well in a post-COVID retail environment.
3. Branded Mix-and-match Packaging - This Nike-themed packaging design allows users to easily mix and match watch straps with their Apple Watch, offering a sleek and cohesive branded experience.
Industry Implications
1. Retail - Retailers can adopt this packaging concept to provide customers with an interactive and touchless shopping experience.
2. Wearable Technology - This packaging design offers new opportunities to market and sell wearable technology products in a unique and interactive way.
3. Brand Marketing - The branded packaging design can be utilized by companies to provide a cohesive and memorable brand experience for customers.
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