Po-Zu Launched A Collection of Apple Skin Sneakers in Two Styles
Grace Mahas — August 24, 2019 — Eco
Ethical and sustainable footwear brand Po-Zu recently relaunched two of its classic shoes -- the BUTTERFLY and the SNEAK -- in its new leather alternative material, Apple Skin.
This progressive fabric is made from the waste produced by the apple juice industry that is turned into a polyurethane mixture. By reusing this otherwise discarded resource, Po-Zu is able to close the apple cycle completely to create a non-toxic, sustainable, and cruelty-free leather. “I am passionate about creating footwear that is cruelty-free yet doesn’t come at the cost of our planet,” Sven Segal, Founder of Po-Zo stated.
As consumer habits shift towards sustainable products, brands like Po-Zo are leading the way to meet consumer demands in a functional and stylish way.
This progressive fabric is made from the waste produced by the apple juice industry that is turned into a polyurethane mixture. By reusing this otherwise discarded resource, Po-Zu is able to close the apple cycle completely to create a non-toxic, sustainable, and cruelty-free leather. “I am passionate about creating footwear that is cruelty-free yet doesn’t come at the cost of our planet,” Sven Segal, Founder of Po-Zo stated.
As consumer habits shift towards sustainable products, brands like Po-Zo are leading the way to meet consumer demands in a functional and stylish way.
Trend Themes
1. Sustainable Footwear - Po-Zu's Apple Skin Sneakers demonstrate a trend towards sustainable materials in footwear.
2. Circular Economy - Po-Zu's use of waste from the apple juice industry demonstrates a trend towards circular economy practices in fashion.
3. Leather Alternatives - Po-Zu's use of apple skin as a leather alternative demonstrates a trend towards innovative materials in fashion.
Industry Implications
1. Fashion - The fashion industry can benefit from exploring sustainable and innovative materials like Apple Skin.
2. Ethical Consumer Goods - Ethical consumer goods brands can benefit from adopting circular economy practices and using waste as a resource for innovative materials.
3. Food Waste Management - Food waste management industries can benefit from exploring the potential for waste to be repurposed as innovative materials in fashion and other industries.
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