Anzevino & Florence
References: azfn & trendcentral
Remember the shirts that changed colour when exposed to heat that were so popular in the 90s? Well, these shirts from Anzevino & Florence are similar, and respond to any kind of heat, including your own breath, as seen in the gallery.
"Hypercolor brand apparel made a big impact in the late '80s and early '90s with their wares that changed color with heat," TrendCentral says. "Favorite Hypercolor activities of the time included blowing into the fabric, making handprints, and watching as vibrant tie dye prints faded back to the original colors upon being taken out of the dryer."
Hypercolor isn't back on the scene, but Anzevino & Florence are bringing back the concept.
The collection, Sometimes Catastrophes Become Trophies is a "foray into the realms of high fashion, featuring unique silhouettes out of supple fabrics," AZFN.com says. "The interactive, modular outfits, made with ultra comfortable fabrics like Modal and Bamboo are inspired by fencing garb, architecture, and tree bark."
It would be one of the worst things you could wear if you had to give a presentation. On the other hand, if you're an awkward speaker, people will be so distracted by your neon pink armpits, they won't hear a word you say!
"Hypercolor brand apparel made a big impact in the late '80s and early '90s with their wares that changed color with heat," TrendCentral says. "Favorite Hypercolor activities of the time included blowing into the fabric, making handprints, and watching as vibrant tie dye prints faded back to the original colors upon being taken out of the dryer."
Hypercolor isn't back on the scene, but Anzevino & Florence are bringing back the concept.
The collection, Sometimes Catastrophes Become Trophies is a "foray into the realms of high fashion, featuring unique silhouettes out of supple fabrics," AZFN.com says. "The interactive, modular outfits, made with ultra comfortable fabrics like Modal and Bamboo are inspired by fencing garb, architecture, and tree bark."
It would be one of the worst things you could wear if you had to give a presentation. On the other hand, if you're an awkward speaker, people will be so distracted by your neon pink armpits, they won't hear a word you say!
Trend Themes
1. Heat-responsive Fashion - This trend of heat-responsive fashion presents disruptive innovation opportunities for clothing brands to create interactive and engaging apparel.
2. Interactive Modular Outfits - The rise of interactive modular outfits in high fashion opens up disruptive innovation opportunities for designers to create customizable and adaptable clothing.
3. Supple Fabric Silhouettes - The emergence of supple fabric silhouettes in fashion provides disruptive innovation opportunities for brands to explore new textures and comfort in clothing design.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation opportunities by incorporating heat-responsive technologies and interactive modular designs.
2. Clothing Manufacturing - Clothing manufacturers have the opportunity to disrupt the market by experimenting with supple fabrics and creating unique silhouettes for garments.
3. Textile Technology - The textile technology industry can seize disruptive innovation opportunities by developing new heat-responsive fabrics and materials for fashion applications.
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