R.J. Reynolds 'Antismoke Pack' Reminds Smokers of Cigs' Dangers
Marissa Brassfield — November 22, 2009 — Lifestyle
References: reynolds.ua & behance.net
This 'Antismoke Pack' cigarette pack design by R.J. Reynolds turns the cardboard carton into a mini-casket. This subversive packaging creation reminds smokers of the dangers associated with cigarettes each time they reach for one to light up.
Check out more images of the 'Antismoke Pack' by R.J. Reynolds above, and keep clicking for more features that focus on cigarette packs and smoking. Smokers: Does this design inspire you to kick the habit?
Implications - The idea and design of the 'Antismoke Pack' shows what can happen when a talented artist like R.J. Reynolds decides to tackle a controversial subject from an artistic angle. He makes his statement without being overbearing, and that is where the beauty lies in this carton. Enjoy this brazen example of creative freedom.
Check out more images of the 'Antismoke Pack' by R.J. Reynolds above, and keep clicking for more features that focus on cigarette packs and smoking. Smokers: Does this design inspire you to kick the habit?
Implications - The idea and design of the 'Antismoke Pack' shows what can happen when a talented artist like R.J. Reynolds decides to tackle a controversial subject from an artistic angle. He makes his statement without being overbearing, and that is where the beauty lies in this carton. Enjoy this brazen example of creative freedom.
Trend Themes
1. Cigarette Pack Awareness - The trend of using subversive and eye-catching packaging designs to remind smokers of the dangers of smoking.
2. Casket-shaped Products - The trend of using the casket shape in product design, such as the 'Antismoke Pack' by R.J. Reynolds.
3. Artistic Social Commentary - The trend of incorporating social commentary into product design, such as the 'Antismoke Pack' by R.J. Reynolds.
Industry Implications
1. Tobacco Industry - The tobacco industry could capitalize on the trend of cigarette pack awareness by investing in creative and effective packaging designs.
2. Product Design Industry - The product design industry could explore the trend of casket-shaped products by creating innovative designs that utilize this shape.
3. Art Industry - The art industry could draw inspiration from the trend of artistic social commentary to create thought-provoking designs that impact people on a social level.
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