Anja Hynynen's Magic
Going Like Sixty — March 2, 2008 — Eco
References: anjah.se
Aren't these creations pretty? It would make you feel so elegant to be dressed in these lovely tweeds. Anjah Hynynen is among a league of women who are designing and making clothes organically. She spent time on a farm in Scotland to weave the wool and sew the fabric. It must be magical to work with the animals all the way through to making the clothes.
Implications - Due to the recent recession, budget-conscious consumers favored thrift and vintage shops for their affordable products. This caused a resurgence of retro fashions which consumers now appreciate for their rare and antique qualities. Companies can appeal to fashion-conscious consumers by manufacturing products with vintage elements in their design.
Implications - Due to the recent recession, budget-conscious consumers favored thrift and vintage shops for their affordable products. This caused a resurgence of retro fashions which consumers now appreciate for their rare and antique qualities. Companies can appeal to fashion-conscious consumers by manufacturing products with vintage elements in their design.
Trend Themes
1. Resurgence of Retro Fashions - Companies can appeal to fashion-conscious consumers by manufacturing products with vintage elements in their design.
Industry Implications
1. Sustainable Fashion - Designers can capitalize on the growing demand for organic and environmentally-friendly clothing materials.
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