‘Hello Wars' Mixes Hello Kitty with Star Wars
Tisah Tucknott — June 24, 2009 — Business
References: geeksugar & craziestgadgets
The geeky mashup of ‘Hello Wars’ is creating a frenzy between Hello Kitty lovers and Star Wars fans.
These vinyl stickers are rightly named Luke Kitty, Storm Kitty, r2k2, Hans Kitty and ChewKitty.
Just a dollar each, these stickers show how two pop culture giants, Hello Kitty and Star Wars, can work in harmony together.
Implications - The marriage between Hello Kitty and Star Wars is one of many successful combinations of two pop cultural icons seen this year. Artists and companies that combine two undeniably strong forces can capitalize off of the loyal fan base of both, providing a great way to spread a message across more than one target demographic.
These vinyl stickers are rightly named Luke Kitty, Storm Kitty, r2k2, Hans Kitty and ChewKitty.
Just a dollar each, these stickers show how two pop culture giants, Hello Kitty and Star Wars, can work in harmony together.
Implications - The marriage between Hello Kitty and Star Wars is one of many successful combinations of two pop cultural icons seen this year. Artists and companies that combine two undeniably strong forces can capitalize off of the loyal fan base of both, providing a great way to spread a message across more than one target demographic.
Trend Themes
1. Pop Cultural Mashups - Combining two strong pop cultural icons can attract a loyal fan base and reach multiple target demographics.
2. Vinyl Stickers - The popularity of vinyl stickers featuring mashups of beloved characters presents an opportunity for artists and companies to create unique merchandise.
3. Fandom Collaboration - The collaboration between Hello Kitty and Star Wars demonstrates the potential for successful partnerships between different fandoms, providing new avenues for fan engagement and cross-promotion.
Industry Implications
1. Merchandising - The demand for vinyl stickers and other merchandise featuring pop cultural mashups opens up opportunities for businesses in the merchandising industry to create unique and appealing products.
2. Art and Design - Artists specializing in pop culture mashups have a chance to capitalize on the trend by creating visually appealing and innovative artwork that appeals to fans of multiple franchises.
3. Entertainment and Media - Collaborations between different entertainment franchises provide opportunities for cross-promotion and expanded content offerings, allowing companies in the entertainment and media industry to reach wider audiences.
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