NOAH's Animal Farm Pack Features Inspiration From George Orwell
References: noahny & highsnobiety
NOAH returns for the Spring/Summer 2019 season with the new Animal Farm collection. It draws direct inspiration from the classic novel by George Orwell. The references capture the universal concepts that are translated in the book, telling the story with visuals that refer to the Halas and Batchelor's animated movie from 1954.
The overall theme is the nature that lies between human behavior and the connectivity to power. NOAH's founder Brendon Babenzien expresses that Animal Farm is a favorite of his, stating that “Orwell created a satire and in doing so critiqued the evolution of the Soviet Union from a Democratic Socialist system to fundamentally a dictatorship [...] for me, it was obvious that the theme was universal and is just as relevant today as ever.” The collection features tees, five paneling hats, a skate deck, and a hoodie.
The overall theme is the nature that lies between human behavior and the connectivity to power. NOAH's founder Brendon Babenzien expresses that Animal Farm is a favorite of his, stating that “Orwell created a satire and in doing so critiqued the evolution of the Soviet Union from a Democratic Socialist system to fundamentally a dictatorship [...] for me, it was obvious that the theme was universal and is just as relevant today as ever.” The collection features tees, five paneling hats, a skate deck, and a hoodie.
Trend Themes
1. Book-inspired Fashion - Designing fashion products inspired by books can create unique storytelling and branding opportunities.
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3. Animated Movie-inspired Fashion - Drawing inspiration from classic animated movies can create nostalgic and playful fashion collections for consumers.
Industry Implications
1. Fashion - Fashion brands can leverage literary, satirical or animated themes for their products to engage with their target audience.
2. Publishing - Book publishers can expand their reach and merchandise by partnering with fashion brands to create fashion products inspired by their titles.
3. Entertainment - Entertainment companies can extend the life of their classic movies by collaborating with fashion brands to release collections that resonate with their fanbase.
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