'Life' from Andrea Ponti Cuts Down on Plastic Waste
Michael Hines — May 17, 2011 — Eco
Designer Andrea Ponti has designed a paper water container to be used at the 2015 Milano Expo. 'Life' is made entirely out of eco-friendly materials, including recycled paper and natural cotton.
The paper that makes up 'Life' will be double-stitched and made with durable paper, which will ensure that your leg doesn't start leaking while you are walking through the expo. Despite recycling initiatives, there are still tons of plastic bottles being thrown into landfills. Ponti has designed her paper water flask as a way to show people that portable water doesn't need to come in a plastic container.
It doesn't take an eco-activist or a designer to see that replacing plastic water bottles would do the Earth a lot of good. Here's hoping that this design goes from concept to reality before the 2015 Milano Expo.
The paper that makes up 'Life' will be double-stitched and made with durable paper, which will ensure that your leg doesn't start leaking while you are walking through the expo. Despite recycling initiatives, there are still tons of plastic bottles being thrown into landfills. Ponti has designed her paper water flask as a way to show people that portable water doesn't need to come in a plastic container.
It doesn't take an eco-activist or a designer to see that replacing plastic water bottles would do the Earth a lot of good. Here's hoping that this design goes from concept to reality before the 2015 Milano Expo.
Trend Themes
1. Eco-friendly Packaging - The trend of using sustainable and biodegradable materials in packaging presents an opportunity for disruptive innovation in the packaging industry.
2. Plastic Waste Reduction - The growing concern over plastic waste and its impact on the environment creates an opportunity for innovative solutions in waste management and recycling.
3. Alternative Beverage Containers - The demand for eco-friendly alternatives to plastic bottles and traditional beverage containers drives innovation in the beverage packaging industry.
Industry Implications
1. Packaging - The packaging industry can capitalize on the trend of eco-friendly packaging by developing sustainable and biodegradable materials for various products.
2. Waste Management - The need for effective waste management solutions to reduce plastic waste provides an opportunity for disruptive innovations in the waste management industry.
3. Beverage Packaging - The beverage packaging industry can explore alternative containers, like paper water pouches, to meet the demand for more sustainable packaging options.
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