The Aloha Rag 20th Converse Shoe is Zipped With Style
Jaime Neely — July 6, 2011 — Fashion
Summertime is the perfect season to show off your footwear fashion savvy and the Aloha Rag Converse Shoe is an ideal footwear option for you to do so. This collaboration between the shoe brand icon and a small Hawaiian boutique has led to a final product that is both stylish and distinct from other Converse styles. Covered in a faded and slightly distressed denim material and adorned with an edgy zipper down the tongue, the Aloha Rag Converse shoe is the perfect way to celebrate the small store's 20th anniversary.
Noted features of the shoe include a fully leather-lined interior and custom blue, red and white laces. Unfortunately for footwear enthusiasts, only 140 pairs of the Aloha Rag Converse shoe are available worldwide.
Implications - A simple way to attract higher numbers of clients is by collaborating with another popular brand or company. In doing so, loyal clients of both brands will be likely to invest their time and money into a new products that are the result of two great companies working together.
Noted features of the shoe include a fully leather-lined interior and custom blue, red and white laces. Unfortunately for footwear enthusiasts, only 140 pairs of the Aloha Rag Converse shoe are available worldwide.
Implications - A simple way to attract higher numbers of clients is by collaborating with another popular brand or company. In doing so, loyal clients of both brands will be likely to invest their time and money into a new products that are the result of two great companies working together.
Trend Themes
1. Collaborative Branding - Collaborating with another popular brand or company is a simple way to attract more clients.
2. Distressed Denim - Distressed denim is becoming a popular material for sneakers.
3. Customized Laces - Customized laces are becoming a noteworthy trend in sneaker fashion.
Industry Implications
1. Fashion Retail - Fashion retailers can capitalize on the trend of distressed denim sneakers by offering their own versions of this style.
2. Footwear Manufacturing - Footwear manufacturers can innovate by creating new and unique denim finishes and textures for sneakers.
3. Marketing and Advertising - Marketing and advertising companies can help brands find ways to collaborate with other popular brands to attract new customers.
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