Mailchimp's 'All in a Day's Work' Consists of Six Shorts
Riley von Niessen — January 13, 2021 — Business
Email marketing company Mailchimp has joined forces with animation studio Buck and publisher It's Nice That to launch a series of animated shorts that comedically celebrate the entrepreneurial spirit, called 'All in a Day's Work.'
The series is available for viewing exclusively through Mailchimp, and includes a total of 12 episodes, all of which are just one to two minutes long. In each episode, Mailchimp highlights different challenges that entrepreneurs experience, whether they're a young company founder trying to maintain their concentration in their family home, a stressed designer trying to keep up with their parental duties, or a chef trying to maintain their motivation and reignite their passion for cooking.
In all, the shorts speak to the unique challenges entrepreneurs in all different industries face on their journeys, no matter where they're at.
Image Credit: Mailchimp / Nice That, BUCK
The series is available for viewing exclusively through Mailchimp, and includes a total of 12 episodes, all of which are just one to two minutes long. In each episode, Mailchimp highlights different challenges that entrepreneurs experience, whether they're a young company founder trying to maintain their concentration in their family home, a stressed designer trying to keep up with their parental duties, or a chef trying to maintain their motivation and reignite their passion for cooking.
In all, the shorts speak to the unique challenges entrepreneurs in all different industries face on their journeys, no matter where they're at.
Image Credit: Mailchimp / Nice That, BUCK
Trend Themes
1. Entrepreneur-celebrating Animated Shorts - The rise of branded animated shorts that celebrate niche audiences.
2. Short-form Video Content - The appeal of short-form video content in delivering entertaining and educational entrepreneurial advice.
3. Branded Entertainment - The increasing demand for branded entertainment catering to targeted demographics.
Industry Implications
1. Animation - The animation industry offers opportunities to partner with brands and develop short-form video content.
2. Marketing and Advertising - Marketing and advertising campaigns that utilize branded entertainment and short-form video content can be effective in targeting new audiences.
3. Media and Publishing - Media and publishing institutions can develop branded entertainment campaigns and short-form video content to cater to specific target audiences.
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