The 'HOMME' Series by Photographer Akiss Paraskevopoulos
Zoe Badley — August 26, 2010 — Fashion
References: akissparaskevopoulos & akissparaskevopoulos
Photographer Akiss Paraskevopoulos captures the most creative and appealing photos your eyes will ever scan. The 'HOMME' series is especially alluring and tantalizing. With a room packed with guys and only one female model, how can you not be intrigued?
The menswear collection is highlighted by a suave get-together and one scandalously-clad fox of a lady. Combined with smoke, lingerie, sophistication and one talented photographer, this 'HOMME' series is definitely a success.
Implications - Consumers are fascinated with gangsters because they exude power and dominance, two qualities that many consumers aspire to attain. Looking at media outlets depicting mobsters also provides consumers with euphoric escapist sensations. Corporations looking to cultivate consumer awareness and empower existing consumers may consider using mobster-related imagery in promotional campaigns in order to invoke strength.
The menswear collection is highlighted by a suave get-together and one scandalously-clad fox of a lady. Combined with smoke, lingerie, sophistication and one talented photographer, this 'HOMME' series is definitely a success.
Implications - Consumers are fascinated with gangsters because they exude power and dominance, two qualities that many consumers aspire to attain. Looking at media outlets depicting mobsters also provides consumers with euphoric escapist sensations. Corporations looking to cultivate consumer awareness and empower existing consumers may consider using mobster-related imagery in promotional campaigns in order to invoke strength.
Trend Themes
1. Mobster-inspired Imagery - Using mobster-related imagery in promotional campaigns to invoke strength.
2. Escapist Sensations - Creating media outlets that provide consumers with euphoric escapist sensations.
3. Aspirational Qualities - Cultivating consumer awareness and empowering existing consumers by exuding power and dominance.
Industry Implications
1. Fashion - Incorporating mobster-inspired imagery and themes in menswear collections to appeal to consumers.
2. Entertainment - Creating media outlets and content that offer escapist sensations for consumers.
3. Advertising/marketing - Developing promotional campaigns that leverage mobster-related imagery to evoke a sense of strength and aspiration in consumers.
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