Sunday Riley and United Airlines Collaborated on Airline Amenity Kits
Laura McQuarrie — April 2, 2019 — Fashion
References: exclusives.mileageplus & prnewswire
Travel can put an undue amount of stress on the skin but many frequent flyers who are passionate about caring for their skin know to pack solutions that will help to quench thirsty skin—and to save travelers the hassle, United Airlines is now offering its own airline amenity kits in collaboration with Sunday Riley.
The Sunday Riley Onboard amenity kits feature specifically tailored items for the United Premium Plus, United premium transcontinental and United Polaris business class—the latter contains a total of four products from Sunday Riley, including a nourishing lip balm, an in-flight face cream, a hand cream and a facial cleansing cloth.
United Airlines will also be offering Sunday Riley products in United Clubs and Lounges and offers MileagePlus program members the chance to bid on the chance to receive a Sunday Riley facial through a salon experience.
The Sunday Riley Onboard amenity kits feature specifically tailored items for the United Premium Plus, United premium transcontinental and United Polaris business class—the latter contains a total of four products from Sunday Riley, including a nourishing lip balm, an in-flight face cream, a hand cream and a facial cleansing cloth.
United Airlines will also be offering Sunday Riley products in United Clubs and Lounges and offers MileagePlus program members the chance to bid on the chance to receive a Sunday Riley facial through a salon experience.
Trend Themes
1. Travel Skincare Solutions - There is a disruptive innovation opportunity to develop and market travel-friendly skincare products that cater to the specific needs of frequent flyers.
2. Airline Amenity Kits - Creating customized amenity kits in collaboration with luxury skincare brands presents an opportunity for airlines to enhance the passenger experience and differentiate themselves.
3. In-flight Skincare Rituals - Developing in-flight skincare rituals and incorporating skincare products as part of the overall travel experience can provide a unique selling point for airlines and skincare brands.
Industry Implications
1. Travel Retail - The travel retail industry can capitalize on the rising demand for travel-friendly skincare products by curating and selling luxury skincare sets designed specifically for travelers.
2. Luxury Skincare - Luxury skincare brands can explore collaborations with airlines to create exclusive amenity kits, expanding their market reach and offering added value to their customers.
3. Airlines - Airlines have an opportunity to partner with luxury skincare brands and incorporate high-quality skincare products in their offerings to enhance the passenger experience and set themselves apart from competitors.
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