Verdy and Nike Join Forces on the Air Max Ishod
References: highsnobiety
Verdy continues to work alongside Nike once again and to kick off their partnership for 2024, the duo presents a look at the joint Air Max Ishod sneaker model. It is detailed with spring-ready tones for a palette that honors pastel hues. The inspiration is directly from the adorable Visty creature.
It features a mint green with baby blue palette which is applied on materials including smooth suede and the classic mesh panel. This is followed by soft yellow and pink that can be seen applied onto the laces over the forefoot, the collar, and the Swoosh branding accent. Ishod Wair's name is also seen by the lacing system as a nod to the skateboarder and a touch that marks his second signature Nike sneaker.
Image Credit: Verdy
It features a mint green with baby blue palette which is applied on materials including smooth suede and the classic mesh panel. This is followed by soft yellow and pink that can be seen applied onto the laces over the forefoot, the collar, and the Swoosh branding accent. Ishod Wair's name is also seen by the lacing system as a nod to the skateboarder and a touch that marks his second signature Nike sneaker.
Image Credit: Verdy
Trend Themes
1. Spring-ready Palette Trends - Exploring pastel hues and spring-ready tones for collaborative sneaker models.
2. Collaborative Design Partnerships - Exploring continued collaborations between artists and big brands for innovative sneaker releases.
3. Signature Sneaker Tributes - Honoring influential figures with personalized details in sneaker designs.
Industry Implications
1. Footwear Industry - Incorporating pastel tones and collaborative partnerships to drive innovation and consumer interest in sneaker releases.
2. Fashion Design Industry - Utilizing artist collaborations and unique design inspirations to create new trends in sneaker fashion.
3. Sports Apparel Industry - Infusing personalized tributes and storytelling elements into sneaker designs to enhance brand loyalty and consumer engagement.
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