These Nike Air Huaraches Celebrate American Independence Day
David Ingram — September 3, 2015 — Fashion
References: atmos-tokyo & sneakernews
These Nike 'Air Huaraches' celebrate the U.S.A. with a late release of two patriotic-inspired Independence Day colorways.
The popular 'Air Huraches' shoe silhouette has been given a tonal makeover with this release. Available in both a dark blue 'Obsidian' and bright 'University Red,' this running shoe still maintains a classic design that includes a thick rubber heel strap, light neoprene body, chunky rubber sole and retro look.
Oddly enough, this shoe release is only missing a white colored edition that would round off its American flag-inspired theme. This partiotic model is currently sold out online and is only available on Japanese website 'atmos.' Marrying national pride with retro design details, this sneaker range remixes a vintage sneaker style for today's consumer.
The popular 'Air Huraches' shoe silhouette has been given a tonal makeover with this release. Available in both a dark blue 'Obsidian' and bright 'University Red,' this running shoe still maintains a classic design that includes a thick rubber heel strap, light neoprene body, chunky rubber sole and retro look.
Oddly enough, this shoe release is only missing a white colored edition that would round off its American flag-inspired theme. This partiotic model is currently sold out online and is only available on Japanese website 'atmos.' Marrying national pride with retro design details, this sneaker range remixes a vintage sneaker style for today's consumer.
Trend Themes
1. Patriotic Footwear Designs - Designing footwear with patriotic inspirations reflects nostalgia and national pride, likely to interest younger generations looking for trendy footwear.
2. Late Release Sneaker Designs - Selling patriotic designs outside of national holidays or events creates a unique selling point and could lead to increased demand for limited edition products.
3. Retro Sneaker Style - Introducing classic sneaker styles with a modern twist can generate buzz and interest among older customers who appreciate classic designs.
Industry Implications
1. Footwear Industry - Opportunity to create limited edition designs for national holidays or commemorations to appeal to consumers interested in patriotism and fashion.
2. Retail Industry - Opportunity for retailers to offer exclusive collaborations with major brands and tap into a new market of sneaker enthusiasts and fashion-forward customers.
3. Sportswear Industry - Expanding the range of color options for sports sneakers beyond traditional black, white and grey opens up new marketing opportunities for the sportswear industry.
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