The Agent Provocateur FW 2011 Ads Offer Pro-Panty Reminders
Regan Canie — September 7, 2011 — Marketing
References: agentprovocateur & celebitchy
If you're open to skivvy suggestions, the Agent Provocateur FW 2011 ad campaign featuring new face Paz de la Huerta has recently been quite literally unveiled.
Known for their luxe lingerie and supermodel spokespeople, the Agent Provocateur FW 2011 spread is a series of promiscuous product placement accompanied by short videos of de la Huerta in a semi-disrobed state.
Targeting both uber-underwear buffs and those that require some reminder to "Always Remember Your Agent Provocateurs," the campaign was created in collaboration with RSA Films. With the vixen video-clips up on YouTube and the print ads hitting various Autumn issues, this season no one will dare to go bare!
Known for their luxe lingerie and supermodel spokespeople, the Agent Provocateur FW 2011 spread is a series of promiscuous product placement accompanied by short videos of de la Huerta in a semi-disrobed state.
Targeting both uber-underwear buffs and those that require some reminder to "Always Remember Your Agent Provocateurs," the campaign was created in collaboration with RSA Films. With the vixen video-clips up on YouTube and the print ads hitting various Autumn issues, this season no one will dare to go bare!
Trend Themes
1. Luxury Lingerie Advertising - Opportunity for luxury lingerie brands to create provocative ad campaigns with celebrity endorsements and viral video content.
2. Digital Marketing in Fashion - Opportunity for fashion brands to leverage online platforms like YouTube to reach a wider audience and generate buzz for their products.
3. Sexualization in Advertising - Opportunity for brands to use provocative and risqué content in their campaigns to grab attention and create a buzz.
Industry Implications
1. Lingerie - Disruption opportunity for lingerie brands to create innovative and attention-grabbing ad campaigns.
2. Fashion - Opportunity for fashion brands to explore new ways of marketing their products through viral video content.
3. Advertising - Opportunity for advertisers to experiment with provocative and controversial content to leave a lasting impact on consumers.
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