The adidas x Victorinox Collection Includes Shoes and Tools
Michael Hemsworth — July 9, 2022 — Fashion
References: victorinox.au & hiconsumption
The adidas x Victorinox collection is a collaboration between the icon activewear brand and the makers of the Swiss Army Knife for active consumers to appreciate. The collection includes the adidas x Victorinox EQT 93 sneakers, which features a number of nods to both brands along with compatibility with an integrated pouch for holding a multitool. The adidas x Victorinox Classic SD Solemate Limited Edition Swiss Army Knife is also included in the collection to keep everyday carry (EDC) enthusiasts prepared in a decidedly sport manner.
The adidas x Victorinox collection is priced at $75 for the sneakers and $139 for the tool, and are both prepared to deliver impressive functionality when used on a daily basis or on sporadic adventures.
Image Credit: Victorinox | adidas
The adidas x Victorinox collection is priced at $75 for the sneakers and $139 for the tool, and are both prepared to deliver impressive functionality when used on a daily basis or on sporadic adventures.
Image Credit: Victorinox | adidas
Trend Themes
1. Sport-inspired EDC Tools - Opportunity for collaborations between sportswear and EDC tools to create fashionable and functional accessories for active consumers.
2. Integrated Multitool Pouches - Opportunity for integrating multifunctional pockets and pouches in activewear and everyday carry products.
3. Branded Collaborations - Opportunity for iconic brands to collaborate and create unique and functional products for consumers.
Industry Implications
1. Sportswear - Opportunity to expand product lines and offer functional and fashionable EDC tools to sportswear customers.
2. Everyday Carry - Opportunity to integrate useful tools and accessories into everyday carry products to meet the needs of consumers who want both fashion and function.
3. Outdoor Recreation - Opportunity to offer multifunctional tools that can be taken on outdoor adventures, appealing to consumers who enjoy outdoor recreation and need versatile tools.
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