Adidas Originals X Kvadrat Were Inspired by Copenhagen
Ellen Smith — June 30, 2017 — Fashion
References: sneakernews & design-milk
The Adidas originals X Kvadrat Stan Smith Special Editions offer a premium new take on the classic Stan Smith sneakers.
Stylish sneaker brand Adidas teamed up with European textile company, Kvadrat, to infuse its limited edition Stan Smiths with color and texture, offering consumers a unique shoe that drew inspiration from the Danish city of Copenhagen. The shoes were constructed with Kvadrat's signature plaid fabric and comes in three colors: Navy, Pink and Core Black. The latest iteration of the shoes displays a utilitarian design with modern aesthetics like delicately embroidered details and a leather heel patch.
The co-branded logo sits on the tongue of the shoe, marking the collaborative efforts of this limited edition shoe.
Stylish sneaker brand Adidas teamed up with European textile company, Kvadrat, to infuse its limited edition Stan Smiths with color and texture, offering consumers a unique shoe that drew inspiration from the Danish city of Copenhagen. The shoes were constructed with Kvadrat's signature plaid fabric and comes in three colors: Navy, Pink and Core Black. The latest iteration of the shoes displays a utilitarian design with modern aesthetics like delicately embroidered details and a leather heel patch.
The co-branded logo sits on the tongue of the shoe, marking the collaborative efforts of this limited edition shoe.
Trend Themes
1. Limited Edition Clothing Collaborations - The trend towards limited edition clothing collaborations allows brands to leverage the creativity and reach of partners to experiment with unique styles and expand their customer base.
2. Sustainable Fashion Partnerships - Collaborations between fashion brands and sustainable textile manufacturers highlight the importance of social and environmental responsibility in the industry.
3. Textured Sneakers - Textured sneakers offer brands the opportunity to experiment with unique materials that can create visually striking and memorable styles.
Industry Implications
1. Fashion Industry - The fashion industry is a key player in both the limited edition collaborations trend and the trend towards sustainable manufacturing practices.
2. Textile Manufacturing Industry - Collaborations between textile manufacturers and businesses in other industries can help to present new opportunities for both partners and encourage experimentation with unique fibers and materials.
3. Footwear Industry - Incorporating unique textures and materials in sneaker design can create a compelling value proposition for consumers, allowing footwear brands to differentiate themselves in a crowded market.
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