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Glow-In-The-Dark Kicks

Clean the Sky - Positive Eco Trends & Breakthroughs

The Adidas Originals Super Star 80s G-SNK Radiates Style

— August 24, 2011 — Fashion
The new Adidas Originals Super Star 80s G-SNK is a shoe that offers not one, but two different styles. The shoe is designed with a glow-in-the-dark exterior that transforms it from a white shoe with black stripes to a neon green snakeskin pattern at night or when exposed to UV light.

The Adidas Originals Super Star 80s G-SNK is the ideal shoe for anyone who easily becomes restless with their style. Shoe enthusiasts can keep it casual during the daytime with the classic white and black pattern and then switch it up come sundown. Not only is the glow-in-the-dark feature truly unique, the snakeskin pattern also adds some serious edge.

Implications - Businesses that offer their clients products that are capable of conveniently transforming or embodying a new style or appearance will fare well amongst today's consumers. Restlessness amongst consumers is a common obstacle many businesses face with their products today, but the more versatile a product is, the more likely it will to succeed.
Trend Themes
1. Glow-in-the-dark Fashion - Opportunity for companies to create clothing and accessories that offer a unique, transformative style experience for restless consumers.
2. Multifunctional Products - Opportunity for companies to create products that serve multiple purposes or have multiple design options to satisfy consumer desire for versatility and value.
3. Edgy Fashion - Opportunity for companies to incorporate bold and daring designs in their products to appeal to consumers looking for unique and unconventional styles.
Industry Implications
1. Footwear - Opportunity for footwear companies to create multifunctional shoes that offer unique style options to consumers.
2. Fashion - Opportunity for fashion companies to create clothing and accessories that incorporate edgy designs and multifunctional features.
3. Consumer Electronics - Opportunity for consumer electronics companies to create products that incorporate unique, innovative designs that serve multiple purposes or offer different design options.
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