The 'Hottest Actors Over 50' Infograph is Unexpectedly Informative
Courtney Scharf — June 7, 2012 — Pop Culture
References: sodahead & bestinfographic
Surprisingly decked out in glimpse-worthy stats, the 'Hottest Actors Over 50' infograph highlights the ways in which these 50+ actors continue to be held in such high esteem.
With George Clooney, Antonio Banderas and Liam Neeson in the ahead in the chart, the graph breaks down changes and trends within the popularity of these leading men. With young people favoring Antonio and older women preferring Liam, this graph provides less-than-useful but nonetheless addicting data about these Hollywood mainstays. The chart itself is appropriately playful looking, and features tiny caricatures of the headline-making subjects. In order to avoid coming off completely shallow, the creators of the chart included a tiny excerpt at the end ranking Hollywood's men by how nice they were perceived to be.
Using atypically pop culture-focused content, this infograph is a fun read proving the ability for stars to stay relevant after 50.
With George Clooney, Antonio Banderas and Liam Neeson in the ahead in the chart, the graph breaks down changes and trends within the popularity of these leading men. With young people favoring Antonio and older women preferring Liam, this graph provides less-than-useful but nonetheless addicting data about these Hollywood mainstays. The chart itself is appropriately playful looking, and features tiny caricatures of the headline-making subjects. In order to avoid coming off completely shallow, the creators of the chart included a tiny excerpt at the end ranking Hollywood's men by how nice they were perceived to be.
Using atypically pop culture-focused content, this infograph is a fun read proving the ability for stars to stay relevant after 50.
Trend Themes
1. Popularity of Mature Actors - Disruptive innovation opportunity: Create targeted marketing campaigns and media content that cater to the growing popularity of mature actors.
2. Preference by Different Age Groups - Disruptive innovation opportunity: Develop specialized products and services that cater to the preferences of different age groups, such as young people favoring one actor and older women preferring another.
3. Recognizing Good Traits of Hollywood Men - Disruptive innovation opportunity: Create platforms or content that rank celebrities based on positive traits, providing an alternative perspective to traditional celebrity rankings and gossip.
Industry Implications
1. Entertainment - Disruptive innovation opportunity: Develop innovative ways to promote and showcase mature actors in the entertainment industry.
2. Marketing and Advertising - Disruptive innovation opportunity: Utilize data on the preferences of different age groups to create targeted marketing campaigns that resonate with specific consumer segments.
3. Digital Media and Content Creation - Disruptive innovation opportunity: Create engaging and interactive digital media content that highlights positive traits and accomplishments of celebrities.
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