The Activity-Tracking Jewelry by Swarovski Brings Bling to the Gym
Alyson Wyers — April 27, 2016 — Lifestyle
References: swarovski
Swarovski is not the first brand to infuse tech with fashionable accessories, but their blinged out activity-tracking jewelry is sure to make a statement at the gym. The new Slake Swarovski Activity Crystal Set comes with two bracelets in a variety of colors as well as their "elegant Activity Crystal." The first band is a sleek sports version you can wear during your workout, where as the other is a bejewelled wrap-around style.
At the center of the activity-tracking jewelry is the Activity Crystal which measures sleep and other activities. The exclusive Swarovski-cut, fully faceted crystal also syncs to your smartphone so you can monitor your fitness with all the relevant data.
Available in silver, black, light pink and a royal blue, the collection makes health consciousness more luxurious than ever.
At the center of the activity-tracking jewelry is the Activity Crystal which measures sleep and other activities. The exclusive Swarovski-cut, fully faceted crystal also syncs to your smartphone so you can monitor your fitness with all the relevant data.
Available in silver, black, light pink and a royal blue, the collection makes health consciousness more luxurious than ever.
Trend Themes
1. Fashion-tech Fusion - The combination of fashion and technology creates opportunities for innovative and stylish wearable devices.
2. Luxury Activity Trackers - Creating high-end activity trackers with premium materials and designs offers a new market for luxury fitness accessories.
3. Data-driven Fashion - Integrating data tracking features into fashionable accessories allows users to monitor their fitness while maintaining a stylish image.
Industry Implications
1. Fashion and Wearables - The intersection of fashion and technology provides opportunities for companies to create fashionable and functional wearable devices.
2. Luxury Goods - Integrating technology into high-end products like jewelry and fashion accessories creates a new market for luxury goods.
3. Health and Wellness - The incorporation of activity tracking features into fashion accessories aligns with the growing market of health-conscious consumers.
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