The ABIES-Electronicus Christmas Tree Spreads High-Tech Holiday Cheer
Michael Hines — December 11, 2012 — Special
References: 1024architecture.net & dvice
The ABIES-Electronicus Christmas tree is more or less the future of the Christmas tree. This 82-foot-tall electronic tree was built by 1024 Architecture for the Belgian capital of Brussels. The tree is currently on display in Brussels’ central square.
While the tree looks ridiculously futuristic, its design is actually pretty simple. The ABIES-Electronicus Christmas tree is actually a series of scaffolds with fabric draped over them. There are video projectors and speakers mounted onto the scaffolds, and there is a viewing gallery that lets visitors check out the square from atop the tree. Natural Christmas trees are all well and good, but multimedia Tannenbaums appear to be the way of the future, at least in Brussels.
While the tree looks ridiculously futuristic, its design is actually pretty simple. The ABIES-Electronicus Christmas tree is actually a series of scaffolds with fabric draped over them. There are video projectors and speakers mounted onto the scaffolds, and there is a viewing gallery that lets visitors check out the square from atop the tree. Natural Christmas trees are all well and good, but multimedia Tannenbaums appear to be the way of the future, at least in Brussels.
Trend Themes
1. Multimedia Christmas Trees - The ABIES-Electronicus Christmas tree highlights the growing trend of multimedia Christmas trees, incorporating video projectors and speakers.
2. High-tech Holiday Decor - The ABIES-Electronicus Christmas tree exemplifies the rise of high-tech holiday decorations, blending technology and traditional festivities.
3. Interactive Festive Displays - The ABIES-Electronicus Christmas tree showcases the emergence of interactive festive displays, engaging visitors through its viewing gallery.
Industry Implications
1. Event Planning - Event planning businesses can explore disruptive opportunities by incorporating multimedia Christmas trees like the ABIES-Electronicus into their holiday displays.
2. Audiovisual Technology - Audiovisual technology companies can tap into the demand for high-tech holiday decor by providing video projectors and speaker installations for multimedia Christmas trees.
3. Tourism and Hospitality - Tourism and hospitality industries can capitalize on the popularity of interactive festive displays by incorporating similar viewing galleries and attractions in their holiday destinations.
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