Abacá Celebrates Tradition with an Adorable and Modern Flair
References: instagram & abacastore
Fashion label Abacá expresses its appreciation for culture and traditions through cute and stylish abaca bag designs. The offerings carry a carefree and modern aesthetic that is inspired by people and places.
Outside the fashion industry, abacá is a species of banana that is native to the Philippines. Its fiber is known to be super durable, flexible and resistant to salt water damage, hence the abaca bags are definitely going to be a functional and strong product to have in the wardrobe. What's more, the accessory boasts an easy-to-style and summer-ready vibe.
Conscious of the fashion industry's impact on traditions and cultures, Abacá ensures that it gives back. Hence, portions of the proceeds of the abaca bags go toward the Right Start Foundation — a not-for-profit organization that supports underprivileged Filipino children.
Outside the fashion industry, abacá is a species of banana that is native to the Philippines. Its fiber is known to be super durable, flexible and resistant to salt water damage, hence the abaca bags are definitely going to be a functional and strong product to have in the wardrobe. What's more, the accessory boasts an easy-to-style and summer-ready vibe.
Conscious of the fashion industry's impact on traditions and cultures, Abacá ensures that it gives back. Hence, portions of the proceeds of the abaca bags go toward the Right Start Foundation — a not-for-profit organization that supports underprivileged Filipino children.
Trend Themes
1. Ethical Fashion Designing - Abacá is disrupting the fashion industry by making fashion-forward bags with abaca fiber while being mindful of traditions and cultures, all while giving back to an important cause.
2. Sustainable Materials - Abacá is showcasing the potential of sustainable materials like abaca to replace less eco-friendly options that also happen to be more fragile and less versatile.
3. Philippines-inspired Designs - Abacá is creatively utilizing the beauty of the Filipino culture to create appealing and functional fashion accessories.
Industry Implications
1. Fashion - Fashion professionals can learn from Abacá's innovative use of sustainable and durable abaca fiber to create bags that are both functional and fashionable.
2. Sustainability - Companies that specialize in sustainability can look to Abacá's use of abaca fiber as a viable eco-friendly alternative to other materials.
3. Charity and Philanthropy - Abacá's partnership with the Right Start Foundation highlights the importance and impact of corporate social responsibility, and other companies can look to follow.
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