'50 Parties' Project by Ryan McGinness Studios is Absolutely Epic
Marissa Brassfield — July 11, 2009 — Lifestyle
If you think your parties are epic, try the invite-only '50 Parties' project from Ryan McGinness Studios on for size. These super-exclusive soirees require a guest card for admittance and have a Twitter page, YouTube channel and blog devoted to the debauchery.
According to Ryan McGinness Studios, the concept behind the 50 Parties project is simple: "50 parties. 50 themes. 50 weeks. In a row. In the studio. No sponsors. No strangers," is the mantra. It's a return to what parties used to be about--connecting with friends--only cranked up a few notches with badass themes like the White Trash BBQ, which comes complete with both a Wet T-Shirt and a Wet Tighty-Whitie contest.
Check out the infamous Rabbit Drop, which holds the key to the 6th floor of Ryan McGinness Studios, in the video above.
According to Ryan McGinness Studios, the concept behind the 50 Parties project is simple: "50 parties. 50 themes. 50 weeks. In a row. In the studio. No sponsors. No strangers," is the mantra. It's a return to what parties used to be about--connecting with friends--only cranked up a few notches with badass themes like the White Trash BBQ, which comes complete with both a Wet T-Shirt and a Wet Tighty-Whitie contest.
Check out the infamous Rabbit Drop, which holds the key to the 6th floor of Ryan McGinness Studios, in the video above.
Trend Themes
1. Exclusive Parties - Creating invite-only parties that are exclusive and require a guest card for admittance can be a disruptive innovation opportunity for event planners seeking to create unique experiences for partygoers.
2. Themed Parties - Developing themed parties with creative and unique concepts that reflect the personality of the individual hosting the event may be a disruptive innovation opportunity for party planners and designers.
3. Social Media Integration at Parties - Integrating social media platforms like Twitter and YouTube, in addition to personal blogs, can be a groundbreaking innovation for event planners who are looking to create a buzz and interest around their parties.
Industry Implications
1. Event Planning - The concept of organizing 50 exclusive parties with unique and creative themes has potential for innovation in the event planning industry, including themed experiences that create memorable experiences for attendees.
2. Design - Designers may find a disruptive innovation opportunity by creating new concepts and aesthetics while designing themed experiences that reflect the personality of the individual hosting the event.
3. Social Media - Integrating different social media platforms and personal blogs in the context of social gatherings and private parties can lead to new disruptions in the social media industry by enticing people to share the event on social media and create buzz around its exclusivity.
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