Eva Rubenov — July 11, 2006 — Art & Design
References: dynascan.tw & gizmag
If you want to gain the attention of a crowd, a flat panel tv isn't going to do it anymore. Luckily, DynaScan has introduced a 360 degree tv. Very cool!
"More than 500 units have been installed in the following countries in the past years: Taiwan, China, Japan, Korea, Hong Kong, Singapore, Thailand, Australia, Malaysia, Indonesia, Dubai, India, United Kingdom, France, Spain, Italy, Germany, Netherlands, Sweden, Finland, Romania, Poland, Ukrain, Russia, USA, Canada, Mexico, Chile, Brazil and South Africa." - Dynascan (Manufacturer)
"If you're looking for a new centrepiece for your new entertaining area, the new 360 degree LED display from Dynascan offers exactly that – quite literally. Taiwanese-based Dynascan has been developing the 360 degree LED display for several years now and it is initially being used as an advertising medium in shopping centres and public areas, with an outdoor version just launched too. The first time you see one of the screens you'll understand what the fuss is about – the quality, colour, contrast and definition is extraordinary and the screen is absolutely huge – the third generation of the new LED screens is being introduced at present with the largest being a 2.5 metre high, 5.46 metre circumference screen and capable of being viewed clearly from 30 metres away. Interestingly, the screens can actually display one image around the full 360 degrees, so it would be possible to use them as output for a 360 degree camera. In their commercial configuration the screens are usually configured as three identical images, with each image claiming 120 degrees of the surface. Two 180 degree screens is also possible and : if the ambitious Tholos Project hadn't died, it would have had an ideal screen." - Giz Magazine
"More than 500 units have been installed in the following countries in the past years: Taiwan, China, Japan, Korea, Hong Kong, Singapore, Thailand, Australia, Malaysia, Indonesia, Dubai, India, United Kingdom, France, Spain, Italy, Germany, Netherlands, Sweden, Finland, Romania, Poland, Ukrain, Russia, USA, Canada, Mexico, Chile, Brazil and South Africa." - Dynascan (Manufacturer)
"If you're looking for a new centrepiece for your new entertaining area, the new 360 degree LED display from Dynascan offers exactly that – quite literally. Taiwanese-based Dynascan has been developing the 360 degree LED display for several years now and it is initially being used as an advertising medium in shopping centres and public areas, with an outdoor version just launched too. The first time you see one of the screens you'll understand what the fuss is about – the quality, colour, contrast and definition is extraordinary and the screen is absolutely huge – the third generation of the new LED screens is being introduced at present with the largest being a 2.5 metre high, 5.46 metre circumference screen and capable of being viewed clearly from 30 metres away. Interestingly, the screens can actually display one image around the full 360 degrees, so it would be possible to use them as output for a 360 degree camera. In their commercial configuration the screens are usually configured as three identical images, with each image claiming 120 degrees of the surface. Two 180 degree screens is also possible and : if the ambitious Tholos Project hadn't died, it would have had an ideal screen." - Giz Magazine
Trend Themes
1. 360 Degree Television - Disruptive innovation opportunity: Explore the potential of using 360 degree TVs as an advertising medium in shopping centres and public areas.
2. LED Displays - Disruptive innovation opportunity: Develop outdoor versions of 360 degree LED displays for enhanced advertising experiences.
3. Large Screens - Disruptive innovation opportunity: Create 360 degree cameras that can utilize the full range of large screens for an immersive viewing experience.
Industry Implications
1. Advertising - Disruptive innovation opportunity: Incorporate 360 degree TVs as innovative advertising mediums in shopping centres and public areas.
2. Retail - Disruptive innovation opportunity: Implement 360 degree LED displays to enhance the shopping experience in stores.
3. Technology - Disruptive innovation opportunity: Integrate 360 degree screens with improved camera technology to create immersive viewing experiences.
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