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Ludicrous Luchador Liquor Bottles

Clean the Sky - Positive Eco Trends & Breakthroughs

1800 Tequila Essential Artists Embrace Mexican Wrestling Culture

— May 30, 2011 — Marketing
These 1800 Tequila Essential Artists liquor bottles nailed it in the marketing department. After all, what better way to celebrate tequila than with Mexico's infamous national past time of lucha libre wrestling?

These limited edition alcohol containers are the third in a series of specially-designed bottles for the company 1800 Tequila. Renowned urban artists from across the globe were invited to showcase their talents by providing artwork for the 1800 Tequila Essential Artists series and the company believes that, "Through the launch of Essential Artists, 1800 brings a contemporary, artistic edge to the tequila category." I think we can all agree that their mission has been successful accomplished.

With bottles this beautiful, it's really hard not to want to buy them all.
Trend Themes
1. Limited Edition Alcohol Containers - Disruptive innovation opportunities: Creating exclusive and collectible designs for liquor bottles that appeal to art enthusiasts and collectors.
2. Artistic Brand Collaborations - Disruptive innovation opportunities: Collaborating with renowned urban artists to create unique packaging designs that elevate the brand and appeal to a broader audience.
3. Cultural Celebration in Marketing - Disruptive innovation opportunities: Incorporating cultural elements, such as Mexico's lucha libre wrestling, in marketing campaigns to differentiate and attract consumers seeking unique and authentic experiences.
Industry Implications
1. Alcohol and Spirits - Disruptive innovation opportunities: Introducing limited edition liquor bottles with artistic designs to enhance brand appeal and capture the attention of consumers looking for unique products.
2. Art and Design - Disruptive innovation opportunities: Partnering with liquor brands to create exclusive artwork for packaging, enabling artists to showcase their talents to a wider audience.
3. Marketing and Advertising - Disruptive innovation opportunities: Incorporating cultural references and unique collaborations in marketing strategies to engage consumers and create memorable brand experiences.
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