Zion Wright, a talented skateboarder and Olympic hopeful, recently joined forces with Nixon to launch a limited-edition capsule collection. The series includes the new Nixon Bandit bag and the Showoff wallet, both featuring a pattern of Japanese Cherry Blossoms and catfish from Wright's home state of Florida.
The dynamic Bandit features a purposeful tri-strap design that stores your essentials within sight. The quick-release buckle was designed for quick removal and the bag boasts internal and external zippered pockets, and internal organizers and slips pockets.
The Nixon Showoff bi-fold wallet, on the other hand, is a signature element of Nixon's collection and is designed with multiple card pockets and an oversized ID window. Both pieces are made from Nixon's REPREVE Our Ocean Fiber, an eco-friendly textile made from ocean-bound plastic water bottles.
The limited-edition Zion Wright and Nixon capsule collection is now available to purchase online.
Athlete-Endorsed Accessories
Olympic Hopeful Zion Wright's Launches Capsule Collection With Nixon
Trend Themes
1. Athlete-endorsed Accessories - Collaborating with athletes to design accessories creates a unique selling point and expands brand reach.
2. Eco-friendly Fashion - Using recycled materials for fashion items appeals to ethical consumers and reduces environmental impact.
3. Purposeful Design - Designing accessories with practical features such as internal organizers and quick-release buckles cater to consumers' needs and preferences.
Industry Implications
1. Fashion and Sports Retail - Retailers in fashion and sports industries can benefit from collaborating with athletes to create unique collections and expanding brand awareness.
2. Eco-friendly Products - Creating products from recycled materials appeals to environmentally conscious consumers across various industries and offers a competitive advantage.
3. Design and Manufacturing - Design and manufacturing industries can research and implement practical features in their products to cater to consumers' changing preferences and values.