The YES Cacao bars are a series of high-quality treats for consumers to incorporate into their lifestyle that aim to provide impressive flavor with functional benefits to boot.
The bars are formulated with functional ingredients to give them a beneficial profile that surpasses many of the mainstream treats presently on the market. The bars come in three varieties including Brain Power, Bliss Out and Endurance, which are priced at $27 for three bars. Each bar is crafted with raw, organic, wild-harvested cacao, which is associated with a range of benefits for consumers to enjoy when consumed each day.
Minster of Chocolate Justin Frank Polgar spoke on the YES Cacao bars saying, "Many people give chocolate a bad rap, thinking it’s junk food. Cacao has been a therapeutic ritual medicine for over 4000 years, but it’s only recently—about 200 years or so—that it has become an unhealthy candy. We’re here to take it back!"
Beneficial Botanical Chocolate Bars
YES Cacao Bars Come in Three Varieties to Choose From
Trend Themes
1. Functional Ingredients in Snacks - The trend of incorporating functional ingredients into snack foods presents an opportunity to provide impressive flavor with added health benefits.
2. Adventurous Chocolate Flavors - The trend of experimenting with exotic and unique botanical flavors in chocolate bars proves to be a disruptive innovation opportunity that caters to consumers' adventurous palates.
3. Raw, Organic and Wild-harvested Ingredients - The trend of using minimally processed, organic, and wild-harvested ingredients in food products opens opportunities to market premium, healthful products with superior taste and nutrition.
Industry Implications
1. Health and Wellness - Using functional ingredients in snacks and chocolates presents an opportunity to cater to the health-conscious consumer segment, which is continuously growing.
2. Gourmet Food - The trend of using premium, minimally processed, and unique ingredients in chocolates creates an industry for gourmet chocolate makers to cater to refined tastes.
3. Natural and Organic Foods - Incorporating raw, organic, and wild-harvested ingredients in food products opens opportunities for natural and organic food manufacturers, serving the demand for food products with a healthful and minimally processed profile.