Protective Performance Skincare

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WTHR’s Three-Part Skincare System Supports Outdoor Athletes

Outdoor athletes are especially vulnerable to the damaging effects of UV radiation; however, research indicates that they often neglect to properly protect or care for their skin—and WTHR’s new skincare system was created to provide support that can keep up with their demands. The three-part performance skincare system includes tailor-made solutions for protecting, cleansing and restoring skin before, during and after exposure to the wind, sun and water.

Microalgae oil, derived from a resilient microorganism that has evolved to thrive in some of the harshest conditions, is a key ingredient in all WTHR products. This ingredient is beneficial for reducing moisture loss, amplifying the absorbtion of other ingredients and supporting skin that feels more comfortable.
Trend Themes
1. Microalgae-oil Skincare - The use of microalgae oil in skincare products offers a sustainable and potent alternative to traditional moisturizers.
2. Athlete-focused SPF Solutions - Tailor-made sunscreen solutions for athletes provide robust protection against harmful UV rays, uniquely catering to high-exposure environments.
3. Multi-phase Skincare Systems - Three-part skincare systems deliver comprehensive care from protection to restoration, addressing the complete needs of active individuals.
Industry Implications
1. Sports and Outdoor Gear - Integrating advanced skincare solutions into sports gear presents a holistic approach to protecting athletes against environmental adversities.
2. Clean Beauty - The clean beauty industry benefits from innovative ingredients like microalgae oil that emphasize sustainability and potency.
3. Health and Wellness - Health and wellness sectors expand by incorporating skin protection advancements tailored to active lifestyles and outdoor activities.

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