Princess Diana has been thought of a style icon for decades and one of her iconic sweaters was recently relaunched for the public to wear, the Women's Wool Sweater from Warm & Wonderful and Rowing Blazers. The original jumper was launched in 1979 and "shot to fame when a young Princess Diana began wearing it."
The Women's Wool Sweater features the same design as the original. It boasts a red colorway with white sheep scattered across the sweater with one exception – a black sheet mixed in with the rest.
The exclusive collaboration between Warm & Wonderful and Rowing Blazers is available to purchase online and in select retailers from sizes XS to XXXL for $295 USD.
Iconic Sweater Relaunches
You Can Now Buy Princess Diana's Exact Sweaters From Rowing Blazers
Trend Themes
1. Revived Iconic Fashion - Reviving iconic fashion designs can create a hype and demand in the present market.
2. Exclusive Collaborations - Partnering with relevant brands to release exclusive collections creates a unique proposition for the customers.
3. Nostalgia-inspired Merchandise - Creating merchandise that take inspiration from the iconic styles and designs of the past creates a new market in the present.
Industry Implications
1. Fashion - The fashion industry can collaborate with designers to launch exclusive collections that revive iconic designs.
2. Merchandise - The merchandise industry can create products that take inspiration from the iconic styles of the past to appeal to a nostalgic customer base.
3. Retail - The retail industry can leverage the trends of revived iconic designs and exclusive collaborations to attract and retain customers.