For Halloween 2020, Ziggi's Coffee served up a terrifyingly tasty new Witch’s Brew drink.
For just a limited time this October, Ziggi’s Coffee offered a wicked Witch’s Brew drink. The drink was described as "a delicious potion that consists of a specially made Cookies ‘N Cream Blender with supernatural mint flavor and cookie crumbles infused with beetle juice streaks and ghoul tears (purple and green white chocolate sauce)." The whole thing was then topped with "broomstick whipped cream" and creepy crawly gummy worms.
With the COVID-19 pandemic changing the way many families celebrate Halloween, Ziggi's Coffee wanted to serve something special that would spark some joy and serve as a delicious Halloween treat (for kids and adults alike).
Wickedly Witchy Halloween Drinks
Ziggi’s Coffee Created a Special Witch’s Brew Drink for Halloween
Trend Themes
1. Halloween-themed Drinks - An opportunity to create unique and festive beverage offerings for Halloween celebrations.
2. Limited-time Offerings - The use of limited-time offerings to create a sense of urgency and drive customer interest.
3. Customized and Creative Blends - Exploring innovative flavor combinations and creative elements to enhance beverage experiences.
Industry Implications
1. Coffee Shops - Coffee shops can capitalize on seasonal offerings and create Halloween-themed drinks to attract customers during the holiday season.
2. Food and Beverage - The food and beverage industry can explore limited-time offerings and creative blends to stay relevant and cater to changing consumer preferences.
3. Hospitality and Events - Hotels, restaurants, and event venues can incorporate Halloween-themed drinks into their menus and offerings to enhance guest experiences and create memorable events.