Oddbird and artist Paula Atelier are introducing a range of wine coolers and glasses that are unique in appearance and designed to create a sense of liberation when it comes to choosing what to drink. The wine coolers and glasses aren't made from either metal or glass and the handcrafted designs hardly have straight lines either. The wine coolers and glasses offer a totally different experience as compared to the way wine is usually served.
As Oddbird makes still and sparkling wines that are "liberated from alcohol," these vessels are designed to similarly support changing drinking culture. With its products, Oddbird wants to make questions like "would you like wine with or without alcohol?" as common as "would you like coffee with or without milk?"
Unconventional Drinking Vessels
These Wine Coolers & Glasses Reflect Changing Drinking Culture
Trend Themes
1. Unconventional Drinking Vessels - Offering new ways to serve traditional drinks presents an opportunity for innovative designs and experiences.
2. Non-alcoholic Alternatives - As the trend toward healthier lifestyle choices continues, there is room for innovative alcohol-free alternatives that still provide a sophisticated drinking experience.
3. Sustainable and Handcrafted Design - Consumers increasingly prioritize the environmental impact of their purchases, presenting an opportunity for eco-friendly, handcrafted drinking vessels that are both functional and beautiful.
Industry Implications
1. Hospitality - Restaurants, bars, and hotels can capitalize on the trend of unconventional drinking vessels by offering unique drinking experiences that set them apart from the competition.
2. Wine and Spirits - Wineries and distilleries can innovate by introducing non-alcoholic or low-alcohol options that still provide a sophisticated drinking experience, and offer these new options in unconventional vessels.
3. Art and Design - As the trend toward sustainable and handcrafted design continues, artists and designers can create unique and eco-friendly drinking vessels that serve as both functional items and works of art.