Suave Problem-Solving Charts

‘What Would Don Draper Do?’ Infographic Dissects ‘Mad Men'

If you aren’t too great at making decisions, why not let this ‘What Would Don Draper Do?’ infographic do all the thinking for you? After all, it’s based on the TV icon Don Draper, the suave and extremely successful business man of the hit series ‘Mad Men.’ Surely, his advice is valid.

The ‘What Would Don Draper Do?’ infographic comes courtesy of The Oatmeal and it frequently suggests readers to have an alcoholic beverage to resolve issues, so it’s pretty accurate to how Don Draper solves most of his problems in the series.

Implications - As North American consumers continue to experience hectic lifestyles brought about by rapid business development, many of them are finding it much more difficult to find time for leisure. As such, entertainment must now take the form of direct and super-charged information in order to garner the attention of consumers. Corporations looking to deliver messages to the general public may consider employing tools like infographics for that task.
Trend Themes
1. Direct Information Entertainment - As consumers find it difficult to find time for leisure, creating direct and super-charged information for entertainment will garner their attention.
2. Infographic as a Tool - Using infographics as a tool to deliver messages and information will encourage corporations to engage with the general public.
3. Alcohol in Problem Solving - Entertaining ideas like using alcoholic beverages to solve problems can be used to communicate with consumers.
Industry Implications
1. Marketing and Advertising - Employing infographics as a tool in marketing and advertising can improve customer engagement.
2. Entertainment - Direct and super-charged information entertainment can be provided to consumers through the use of infographics.
3. Alcoholic Beverages - Implementing humorous ideas surrounding alcoholic beverages in communication can help create brand awareness and recognition.

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