While those who love healthy eating can certainly appreciate home-grown vegetables, tending to one's own garden can be a time-consuming task—and Preen wants to help people minimize the time they spend weeding their gardens with its Natural Vegetable Garden Weed Preventer.
Notably, the product has the potential to appeal to Millennial gardeners in particular, as research suggests that "Americans aged 18 to 34 are increasingly 'into' gardening." As this demographic appreciates knowing where their food comes from, as well as the activity of gardening, this weed-preventing solution helps them to manage their time more efficiently.
The Preen Natural Vegetable Garden Weed Preventer is made from 100% corn gluten meal and can easily be applied once a month to minimize the need to weed a vegetable garden regularly.
Millennial-Targeted Gardening Products
Preen's Weed Preventer Makes Vegetable Gardening Efficient
Trend Themes
1. Efficient Gardening - The trend towards more efficient gardening practices could lead to the development of more time-saving products like Preen's Natural Vegetable Garden Weed Preventer.
2. Millennial Gardening - The trend of more millennial gardeners expressing interest in home-grown vegetables presents an opportunity for companies to create products that appeal to this demographic's desire for sustainable, healthy and convenient lifestyles.
3. Natural Weed Control - The trend towards using natural, chemical-free methods to control weeds in the garden could create a market for products like Preen's 100% corn gluten meal based Natural Vegetable Garden Weed Preventer.
Industry Implications
1. Home and Garden Retail - Home and Garden retailers have an opportunity to capitalize on the trend towards more efficient gardening practices by offering products like Preen's Natural Vegetable Garden Weed Preventer.
2. Agriculture - Agriculture companies could develop natural weed control products like Preen's Natural Vegetable Garden Weed Preventer for use in larger-scale vegetable growing operations.
3. Sustainable Living - Companies focused on sustainable living could market products like Preen's Natural Vegetable Garden Weed Preventer to health-conscious consumers who want to grow their own vegetables without the use of harmful chemicals.