Wawa’s new Spicy Crispy Chicken Sandwich is here to make your tastebuds tingle.
In an effort to crank up the heat this summer, Wawa has added a spicy new offering. Wawa's new Spicy Chicken Sandwich consists of a breaded chicken patty doused in spicy Nashville hot seasoning. This piquant chicken filet is then topped with pickles and mayonnaise, and served on a soft brioche bun. As the brand pits it, "This Spicy Chicken Sandwich is made with our Nashville Hot Seasoning and served on a buttery brioche bun for a Wawa spin on a southern specialty."
Of course, if you can't take the heat, you don't have to! Wawa is also serving up its Original Crispy Chicken Sandwich, which is a spice-free option.
Nashville-Spiced Chicken Sandwiches
Wawa’s New Spicy Crispy Chicken Sandwich Has Arrived
Trend Themes
1. Spicy Fast Food - There is an opportunity to create a line of fast food sandwiches with varying spicy levels.
2. Regional Fast Food - There is an opportunity to market a fast food restaurant chain that specializes in regional dishes from various US cities.
3. Customizable Fast Food - There is an opportunity to create a fast food restaurant that allows customers to customize their sandwich with a variety of spices and bread options.
Industry Implications
1. Fast Food Industry - Fast food chains can incorporate various spice blends into their menu offerings to appeal to customers with different taste preferences and spice tolerances.
2. Regional Food Industry - Restaurants can create new and unique dishes inspired by regional cuisine from different parts of the US and market them to customers looking for something new and different.
3. Food Customization Industry - Restaurants can offer customizable menu options to customers looking for more control over their food choices and preferences.