Glow Recipe's Watermelon Glow Hyaluronic Clay Pore-Tight Facial is the first-ever whipped hyaluronic-infused clay facial on the market and it's reinventing clay mask treatments, which are known to be drying to the skin. The luxurious treatment joins the brand's popular fruit-inspired skincare range and it features a naturally derived watermelon scent and enzymes from fermented watermelon antioxidants that brighten and exfoliate.
The non-drying face mask boasts hyaluronic acid-infused kaolin clay that's effective for minimizing the appearance of pores, evening out the skin's tone and delivering deep hydration to all skin types. Alongside BHA and PHA, the infused whipped clay contains physically exfoliating micronized blueberry seed powder. The five-minute facial shares a refreshing and fruity treat for the skin that leaves it glowing, smooth and nourished.
Whipped Hyaluronic Facials
The Watermelon Glow Hyaluronic Clay Pore-Tight Facial is Non-Drying
Trend Themes
1. Whipped Hyaluronic Clay Facials - Innovations in the facial treatment industry are incorporating whipped hyaluronic clay formulae that minimize skin dehydration and offer deep moisture.
2. Naturally Derived Fruit-inspired Skincare - The trend for skincare products using naturally derived fruit as ingredients is on the rise, creating opportunities for companies to create unique formulations using sustainable and eco-friendly ingredients.
3. Physically Exfoliating Skincare Products - The use of physically exfoliating ingredients in skincare that work to slough off dead skin cells and impurities is on the rise, creating a niche for innovative formulations using sustainable ingredients.
Industry Implications
1. Skincare Industry - Companies looking to disrupt the skincare industry can focus on creating natural formulations using fruit-inspired ingredients that offer deep moisturization with a focus on reducing dehydration.
2. Facial Treatment Industry - Opportunities for disruptive innovation in the facial treatment industry lie in offering products that incorporate hyaluronic acid, kaolin clay and physically exfoliating ingredients for deep hydration with luminous and nourished skin as the outcome.
3. Natural Cosmetics Industry - The trend towards natural and eco-friendly cosmetics opens up opportunities to create novel formulations that use sustainably sourced, natural ingredients, meeting consumer demand for eco-friendly products that offer deep moisturization.