Sorel is known to many North Americans as a brand that produces boots that will keep feet warm and dry in the winter, but beyond this, the Sorel is now branching out into new territory by producing warm winter jackets.
Cold weather outerwear pieces from Sorel like the Joan of Arctic Parka, Aylwin Down Cape and Carly Moto Jacket put an emphasis on providing extreme warmth as well as style. Without being bulky, the designs boast water-resistant or waterproof outer shells, goose down insulation and fur-trimmed hoods that are ideal for spending any time outdoors in the winter weather.
In addition to launching a seven-piece collection of warm winter jackets for women, Sorel also has two styles for men.
Protective Winter Jackets
In Addition to Boots, Sorel is Now Making Warm Winter Jacket Styles
Trend Themes
1. Warm Winter Jackets - Sorel is expanding their product line to include warm winter jackets that provide extreme warmth and style.
2. Extreme Warmth and Style - Sorel's cold weather outerwear pieces feature water-resistant shells, goose down insulation, and fur-trimmed hoods, combining functionality with fashion.
3. Expanding Into New Territory - Sorel, known for producing winter boots, is branching out into the winter jacket market with their new collection.
Industry Implications
1. Outdoor Apparel - The outdoor apparel industry can explore innovative ways to provide extreme warmth and style in winter jackets, taking inspiration from Sorel's designs.
2. Fashion - The fashion industry can tap into the demand for warm winter jackets that are both fashionable and functional, as demonstrated by Sorel's collection.
3. Winter Sports Equipment - The winter sports equipment industry can incorporate Sorel's technology and design elements into their products, offering athletes and outdoor enthusiasts enhanced protection and comfort during cold weather activities.